There are so many reasons to shop local and it feels good!


You'll likely do some holiday shopping over the next few weeks and the Around River City team encourages you to spend those dollars locally. We all reap the benefits of a strong, local economy and here's how those purchases make a difference in our community.

More of your money stays in our local economy

You create local jobs

You embrace what makes the La Crosse area unique

You nurture community

When $68 of every $100 stays here, shopping local is an easy choice. It's also a breeze to find unique gifts for everyone on your list and support our friends and neighbors at the same time.

Because safety is an issue in 2020, please know that our local business owners are working hard to make their spaces safe for everyone. Many of them even offer an online store for products and gift certificates. It's the best of both worlds!

Learn more about the local shops and eateries that offer online shopping and gift card purchases below!

Now more than ever, it's up to us to keep our community thriving!


Make the holidays magical for everyone and Eat, Drink and Shop Local!