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The Game-Changing Open Rewards App Boosting Business in Downtown La Crosse

Hi! I’m Kathleen from Downtown Mainstreet and I had to share how much I’m loving the Open Rewards app because Thursday, February 6th through Sunday, February 9th, you will earn 20% cash back on all purchases downtown La Crosse through the App! Who doesn’t love earning money and supporting your favorite downtown businesses? It has […]

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Woman reaching her fitness resolution by running on a track with 2025 chalked.

From Resolutions to Routines: Your Guide to Fitness Options in La Crosse

The start of a new year often brings resolutions to get healthier, stay active, and prioritize wellness. However, sticking to these goals can be challenging. According to Baylor College of Medicine, 88% of people who set New Year’s resolutions quit before the end of January. The second Friday in January is often referred to as

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La Crosse’s Rotary holiday light display showcases their version of seasonal sparkle in the Coulee Region.

Seasonal Sparkle: Must-See Holiday Light Displays in the Coulee Region 

Light up Your Holiday Season  Bundle up and grab a friend, family member, crush, boyfriend, girlfriend, fiancé, coworker, pet, or neighbor—it’s holiday light season! Holiday light displays are famous for spreading love, cheer, and holiday spirit. The Coulee Region is home to many light displays; here’s a list of three you must see this winter

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Volunteers place their hands in the middle as a team since they all took up the volunteer opportunities in the La Crosse and surrounding River City area.

Volunteer & Donation Opportunities for River City Residents  

Giving Back  From making donations to food banks to participating in community initiatives supporting underprivileged families, La Crosse and the surrounding River City area offer multiple ways for you to give back and connect with your community this holiday season. Whether you’re a longtime La Crosse resident, a college student, or someone new to the

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Lots of people crowd on the sand of Pettibone beach along the Mississippi River.

Beat the Heat: 6 Activities for Cooling Off Around River City During the Summer 

As the summer temperatures rise, finding an escape from the heat becomes the number one priority. Luckily, La Crosse offers a range of activities to keep you cool while allowing you to savor the remainder of the summer season. From sun-soaked beaches to refreshingly cool ice-skating rinks, we’ve curated the perfect list of activities to

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Wide view of American Marine with multiple lines of docked boats showing off in water storing along with pontoon rentals. All boats are submerged in deep blue water making for a beautiful day on the water for boating.

Explore the Mississippi River: Boat Rental Services and Activities in La Crosse

Summertime in La Crosse calls for boat days on the river with your favorite people. Whether you’re looking for a mellow pontoon ride, a fishing boat, or a scenic kayak, these rental services have all the essentials. Grab a cooler and some sunscreen because this list of boat rental services will get you on the

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Great Rivers United Way’s Chalk Art fundraiser is back this weekend

United We Chalk is a family-friendly, all-abilities chalk art competition taking place this Saturday, June 4, to raise money for Great Rivers United Way’s 51 funded programs. This year’s event is presented by artPOP. The community is invited to come to win or watch the action in the Harborview Plaza parking lot, on the southwest

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